An organization's environmental responsibility may not be motivated by public approval, but it is simply good business to gain the additional benefit of public recognition of environmentally-compatible policies, practices and products.
All organizations have stakeholders – voters, customers, neighbors, employees, regulators, the news media and others – to whom the environment matters. GreenLink Partners knows how to capitalize on eco-friendly activities to enhance organizations' reputations with those stakeholder groups.
Polyurethane Foam Association. We helped PFA members communicate their industry's proactive environmental position in phasing out chlorofluro-carbons well in advance of EPA-mandated deadlines.
Tennessee Valley Authority. Our principals developed programs for many stakeholder groups. We created videos on the environmental challenges facing TVA-managed lakes, an overview of TVA's environmental stewardship for Members of Congress, white papers on environmental education, brochures on Forest Management, community reports on environmental issues, presentations, speeches and more.
Mohawk Industries. Our principals created news releases, web content, newsletters, training materials, and other items to help Mohawk communicate its innovative environmental programs to key audiences in the floor covering industry.
Oak Ridge National
Laboratory. A video we developed for Oak Ridge National
Laboratory described the facility's outstanding environmental record to
neighboring communities whose residents and officials were prevented
from seeing and experiencing how well environmental issues are managed
at ORNL by the tight security needed at the laboratory.
Others.
We have created informative print ads, websites,
brochures, stewardship reports and television commercials unrelated to
environmental issues for a wide range of organizations including health
systems, government tourism and development entities, industry
associations and other organizations.
CASE STUDY: MOHAWK
We helped Mohawk get recognition for a
spectrum of green initiatives.
See how.
